09/14/2020

Content

Johnson County Democrats secured Representative Adam Schiff, Representative Sharice Davids and other key State officials to speak at their 2020 Gala but due to COVID, they had to move it online. With Shindig’s help they managed to make the event a record breaker, exceeding prior years fundraising at their in person soirees.

Objective
Bring the Forever the Free State Gala online during COVID while maintaining fundraising levels from previous years. Create a virtual setting with all of the tools necessary for a successful political fundraiser and VIP meet and greet.
Strategy
Use Shindig’s unique video chat socialization tools for a VIP donor event featuring a top Democratic Congressman to drum up excitement for the fundraising gala that followed shortly after. Break up the event in to a special VIP meet & greet utilizing the appeal of Shindig’s mingling and podium functions to incentivize and reward higher value donors with opportunities to schmooze informally and ask video chat questions of the guests while segueing seamlessly to a second event for all other contributors.
Results
The event exceeded expectations and results from prior years in person galas. Attendees were treated to a highly personal and off the cuff conversation with Rep. Adam Schiff and important Democrats from all over Kansas were able to convene together to usher in election season with a strong message of unity. “Our gala this year went digital but we were still able to set a new fundraising record. Through Shindig, our attendees were able to enjoy all of the mingling and socializing of an in-person event while also getting to hear from our special guests Representatives Adam Schiff and Sharice Davids.” - Cole Robinson, Gala Director, Johnson County Democrats